Shamita Islur

The article discusses how premium brands effectively utilized emotional storytelling during the festive season, leading to success...Go to article

Snapchat's latest marketing campaign in India aims to enhance user engagement and brand visibility through innovative features and...Go to article

The article discusses the implications of post-festive consumer behavior on customer retention strategies for businesses, highligh...Go to article

Weddings and micro-celebrations are significantly boosting travel demand this season, as couples seek unique experiences and desti...Go to article

The article discusses the evolving landscape of television advertising and the factors that will attract advertisers in 2025, incl...Go to article

The article discusses how traditional male stereotypes in advertising have been challenged by women in creative roles, leading to ...Go to article

The article discusses the implications of DPDP on advertising strategies, emphasizing the need for a reset in ad targeting and per...Go to article

The article discusses the strategies employed by Cherryn Dogra in marketing commercial destinations effectively, highlighting inno...Go to article

The article discusses how Gen Alpha, raised in a digital ecosystem dominated by AI and social media, is redefining aspirations and...Go to article

Myntra's revenue from social commerce has reached 10 , according to Sunder Balasubramanian, highlighting the growing importance of...Go to article